Affiliate Marketing Definition

What is Affiliate Marketing?

Affiliate marketing is a method for Merchants to create an online network of Affiliates to promote their goods on a pay-for-performance basis. The Affiliate displays text links or banners on its website. Revenue sharing between online advertisers and online publishers, whereby compensation is based on performance measurement, typically in the form of sales, clicks, registrations, leads, a hybrid model, or sales generated. Affiliates/Publisher are website owners that wish to generate income from the traffic to their websites. Affiliate Program Marketer offers website owners a ready-made base of hundreds of advertisers (merchants). Affiliates or Publisher carry banners, buttons & text links promoting the merchants and earn commissions based on the results generated by the advertising.